Dall'Olmo Riley, Francesca: search on Z-Library

The world's largest scientific articles store. 70,000,000+ articles for free.

1

Defining A "Brand": Beyond The Literature With Experts' Interpretations

de Chernatony, Leslie, Dall'Olmo Riley, Francesca

Journal:

Journal of Marketing Management

Year:

1998

Language:

english

File:

PDF, 1.69 MB

english, 1998

2

Brand Image and Brand Usage

Romaniuk, Jenni, Bogomolova, Svetlana, Riley, Francesca Dall'olmo

Journal:

Journal of Advertising Research

Year:

2012

Language:

english

File:

PDF, 184 KB

english, 2012

3

Understanding multichannel shopper journey configuration: An application of goal theory

Harris, Patricia, Dall’Olmo Riley, Francesca, Hand, Chris

Journal:

Journal of Retailing and Consumer Services

Year:

2018

Language:

english

File:

PDF, 766 KB

english, 2018

4

Online and store patronage: a typology of grocery shoppers

Harris, Patricia, Dall’Olmo Riley, Francesca, Riley, Debra, Hand, Chris

Journal:

International Journal of Retail & Distribution Management

Year:

2017

Language:

english

File:

PDF, 1.47 MB

english, 2017

5

Modelling the components of the brand

de Chernatony, Leslie, Dall’Olmo Riley, Francesca

Journal:

European Journal of Marketing

Year:

1998

Language:

english

File:

PDF, 124 KB

english, 1998

6

Online grocery shopping: the influence of situational factors

Hand, Chris, Dall'Olmo Riley, Francesca, Harris, Patricia, Singh, Jaywant, Rettie, Ruth

Journal:

European Journal of Marketing

Year:

2009

Language:

english

File:

PDF, 100 KB

english, 2009

7

Dove vs. Dior: Extending the Brand Extension Decision-Making Process from Mass to Luxury

Francesca Dall’Olmo Riley, Wendy Lomax, Angela Blunden

Journal:

Australasian Marketing Journal (AMJ)

Year:

2004

Language:

english

File:

PDF, 202 KB

english, 2004

8

The role of perceived value in vertical brand extensions of luxury and premium brands

Dall’Olmo Riley, Francesca, Pina, José M., Bravo, Rafael

Journal:

Journal of Marketing Management

Year:

2015

Language:

english

File:

PDF, 354 KB

english, 2015

9

The chasm between managers' and consumers' views of brands: the experts' perspectives

de Chernatony, Leslie, Riley, Francesca Dall'Olmo

Journal:

Journal of Strategic Marketing

Year:

1997

Language:

english

File:

PDF, 236 KB

english, 1997

10

Added value: its nature, roles and sustainability

Chernatony, Leslie de, Harris, Fiona, Riley, Francesca Dall’Olmo

Journal:

European Journal of Marketing

Year:

2000

Language:

english

File:

PDF, 157 KB

english, 2000

11

Expert practitioners' views on roles of brands: implications for marketing communications

De Chernatony, Leslie, Riley, Francesca Dall'Olmo

Journal:

Journal of Marketing Communications

Year:

1998

Language:

english

File:

PDF, 1018 KB

english, 1998

12

Experts' Views About Defining Services Brands and the Principles of Services Branding

Leslie de Chernatony, Francesca Dall'Olmo Riley

Journal:

Journal of Business Research

Year:

1999

Language:

english

File:

PDF, 115 KB

english, 1999

13

Criteria to Assess Brand Success

de Chematony, Leslie, Dall'Olmo Riley, Francesca, Harris, Fiona

Journal:

Journal of Marketing Management

Year:

1998

Language:

english

File:

PDF, 1.15 MB

english, 1998

14

The role of situational variables in online grocery shopping in the UK

Robinson, Helen, Dall'Olmo Riley, Francesca, Rettie, Ruth, Rolls-Willson, Gill

Journal:

The Marketing Review

Year:

2007

Language:

english

File:

PDF, 123 KB

english, 2007

15

Purchasing services online: a two‐country generalization of possible influences

Dall'Olmo Riley, Francesca, Scarpi, Daniele, Manaresi, Angelo

Journal:

Journal of Services Marketing

Year:

2009

Language:

english

File:

PDF, 281 KB

english, 2009

16

Luxury branding on the Internet: lost opportunity or impossibility?

Dall’Olmo Riley, Francesca, Lacroix, Caroline

Journal:

Marketing Intelligence & Planning

Year:

2003

Language:

english

File:

PDF, 195 KB

english, 2003

17

Evaluating brand extensions, fit perceptions and post-extension brand image: does size matter?

Dall’Olmo Riley, Francesca, Hand, Chris, Guido, Francesca

Journal:

Journal of Marketing Management

Year:

2014

Language:

english

File:

PDF, 258 KB

english, 2014

18

Generalizing spillover effects of goods and service brand extensions: A meta-analysis approach

Pina, José M., Dall'Olmo Riley, Francesca, Lomax, Wendy

Journal:

Journal of Business Research

Year:

2013

Language:

english

File:

PDF, 254 KB

english, 2013

19

Investigating the consequences of word of mouth from a WOM sender’s perspective in the services context

Chawdhary, Rahul, Dall’Olmo Riley, Francesca

Journal:

Journal of Marketing Management

Year:

2015

Language:

english

File:

PDF, 313 KB

english, 2015

20

Measuring and modeling the (limited) reliability of free choice attitude questions

Cam Rungie, Gilles Laurent, Francesca Dall'Olmo Riley, Donald G. Morrison, Tirthankar Roy

Journal:

International Journal of Research in Marketing

Year:

2005

Language:

english

File:

PDF, 130 KB

english, 2005

21

Reasons for switching service providers

Robert East, Ursula Grandcolas, Francesca Dall’Olmo Riley, Wendy Lomax

Journal:

Australasian Marketing Journal (AMJ)

Year:

2012

Language:

english

File:

PDF, 179 KB

english, 2012

22

Downscale extensions: Consumer evaluation and feedback effects

Francesca Dall'Olmo Riley, José M. Pina, Rafael Bravo

Journal:

Journal of Business Research

Year:

2013

Language:

english

File:

PDF, 291 KB

english, 2013

23

Factors Associated with the Production of Word of Mouth

East, Robert, Uncles, Mark, Romaniuk, Jenni, Riley, Francesca Dall'olmo

Journal:

International Journal of Market Research

Year:

2015

Language:

english

File:

PDF, 114 KB

english, 2015

24

Academy of Marketing Conference 2007 "Marketing theory into Practice" Hosted by Kingston Business School

Riley, Francesca Dall'Olmo, Lomax, Wendy, Robinson, Helen

Journal:

Journal of Marketing Management

Year:

2007

Language:

english

File:

PDF, 235 KB

english, 2007

25

Measuring Brand Choice in the Older Customer Segment in Japan

Singh, Jaywant, Riley, Francesca Dall'Olmo, Hand, Chris, Maeda, Mari

Journal:

International Journal of Market Research

Year:

2012

Language:

english

File:

PDF, 119 KB

english, 2012

26

The Service Brand as Relationships Builder

Francesca Dall’Olmo Riley, Leslie De Chernatony

Journal:

British Journal of Management

Year:

2000

Language:

english

File:

PDF, 124 KB

english, 2000

To build up a library is to create a life. It’s never just a random collection of books.

— Carlos María Domínguez

Official channel

Z-Library Desktop Launcher

Z-Library Since 2009 support@1delivery.pm

EnglishРусскийEspañolItalianoελληνικάاللغة العربيةBahasa IndonesiaBahasa Malaysiaहिन्दीDeutschFrançaisPortuguêsУкраїнськаPolski中文繁體中文日本語Tiếng ViệtAzərbaycan DiliՀայոց լեզուภาษาไทยTürk Diliქართველიবাংলাپښتوతెలుగుاردو한국어SrpskiБългарски